How to increase sales on Daraz.pk?

How to increase sales on Daraz.pk? – Complete Guide for 2022

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How to increase sales on Daraz.pk?

If you are looking to increase your sales on Daraz, then this article is a must-read. Daraz has expanded its horizons through digital marketing and millions of people come to the website every day. No matter the size of your inventory, as a beginner on daraz you have the potential to pull 10 orders daily. If this is not the case for you, then you are missing some most important product upgrade tips. Just by spending 10-30mins extra on building your SKU, you can easily see the difference in the daily traffic to your store. Keep reading to find out how to increase sales on Daraz.pk.

The title is the most important

Often sellers do not realize the importance of the title of the product and are unskilled in how to optimize it. They are simply wasting their chance of up to 60%-70% of the total SEO of their product. The key point that most of them forget is putting adjectives in their title, which are of no use.

Example “Beautiful Kasab zari embroidered shalwar kameez for ladies”. Note that this description might be an accurate depiction of their product. But no or very few customers would search for these exact words when finding a dress. The first three words of the title should exactly define what the product is about. It should be listed as “ Embroidered Shalwar Kameez for Ladies- Kasab Zari Fancy Dress”. Fully utilize the allowable words for the product by keeping in mind what a customer would probably search for if it wants a similar product. This simple manipulation of words will right away help the product rank on the website. Therefore always keep editing your title and see how easily you can help rank it.

The description is all you can’t fit in the title

Once you are satisfied and have optimized your title, add all the relevant information about the product. Remember this is when the customer has already clicked on your product and it is the key moment where you have to influence them to prefer your product over the rest. Think like a buyer and write all the details you would want to know if you are buying it. Try to write details that target mostly the unique fact about your product that no other seller offers or is rare. Try to keep a ratio of 3% of the targeted keyword in your product description. The keyword is the exact product in not more than 1-2 words. This is the basic category you are selling. This helps the platform know what your product is about. 40% of your SEO is governed by Description.

The product image should be Clickable

This is also the most important SEO tip. The image should be clear and professional. If the picture you took is from your phone and the product is simply resting in your house under bad lighting. Then it will give an impression of the low quality of your product. You don’t need to have your product professionally clicked. You can still take a picture that appears good and factory-made by using some photography hacks that you can learn on the internet.

Product TAG is a must

When listing products on Daraz, after categorizing, it will ask you to fill an optional section that is more descriptive of what you will already write in the description. It directly helps the bots classify the product by asking them to fill in a few basic information. This includes Volume, Product name, Model Number, Size, Capacity, Dimension, Color, Age Group targeted, and Compatibility and varies from product to product according to the type of item you are selling. It simplifies the keywords for you. You must fill it out by sparing just extra two minutes. This will give you a preference on the platform.

If you are looking for answers to how to increase sales on Daraz.pk, then don’t skim on product tags. They are a gold mine!

Stay Relevant!

The product needs to remain relevant to what it says. The same applies to the product image too. However, it is required for the image to be professional but it should never be a work of clickbait. Otherwise, it will falsify customers’ expectations and increase product returns. This will decrease your product standing. Even the new customer would divert once reaching your page by reading all negative comments. This diversion tells the bots that the product is not what the customer wants and it will no longer show your product in the search result. So staying Relevant is an important tip for SEO on how to increase sales on Daraz.pk.

Marketing

Marketing is very important for any business and especially if the store is online. To learn more read “How to promote your product on Daraz?”.

Learn from the Best

Although knowing all the tips and exactly what you should do will completely help you without any aid. But another important thing is to learn from the best. This means searching how your competitors list their products. Before listing, always review the products that are listed on the first page. Understand them and then write them according to your product. Note that products offered by FBD(Fulfilled by Daraz) might appear at the top. This is because sellers availing of FBD are offered this facility by the platform as a compliment. So avoid those products and learn from the regular sellers. If you want to know more about FBD then check our article What is FBD? . Know that never copy others’ listings or images, because it can lead to copyright-related issues.

Conclusion

This is all the relevant and to-the-point knowledge about how to increase sales on Daraz.pk. Along with these Tricks on-page SEO(Search Engine Optimization) of the site is equally important. If you want to learn more about SEO then click How to do SEO on Daraz?. Nobody can ever crack 100% of how your product is ranked. This is the secret of every platform and they make sure it stays that way by constantly changing their algorithms. So, you should always look for what works for you and update and adapt to the changes. We hope that it has helped you in meeting your business goals. Comment down below to show your support and please let us know if you have any other topic of similar nature in mind that we can help tackle. You can contact us here.

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